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UX Research on Product Page Videos: Where and How to Embed Them (35% Get it...

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The ‘Order Returns’ Experience is Critical for Customer Retention — Yet 54%...

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Checkout Optimization: From 16 Form Fields to 8 Fields (keynote presentation)

(Note: Unfortunately, e-mail and RSS don’t support advanced layouts and features. If the graphics in this article look strange, you may want to read the article in your web browser.) In Baymard’s...

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5 ‘Order Review’ Implementations That Make Office Depot Best-in-Class

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E-Commerce Sites Need to Respond to Some or All Negative User Reviews (87% of...

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Mobile E-Commerce UX: Deemphasize 'Install App' Ads or Avoid Them Entirely

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3 UX Implementation Details for Designing User-Friendly ‘Compare’ Tools

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Product Listing UX: Have Filters for All Displayed List Item Info (38% Don't)

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Baymard Institute - Our 10 Year Anniversary

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These Three (Popular) Approaches to Implementing ‘Live Chat’ are Often Highly...

(Note: Unfortunately, e-mail and RSS don’t support advanced layouts and features. If the graphics in this article look strange, you may want to read the article in your web browser.) “Oh, god, I hate...

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Footer Links Should be Divided into Distinct Semantic Sections (13% of Sites...

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Where to Send Users after They ‘Sign In’ or ‘Reset Password’ (34% of Sites...

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13 Design Patterns for Autocomplete Suggestions (27% Get it Wrong)

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When & How to Implement Interactive Swatches on Mobile Product Listing Pages

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Baymard: 2019 and 2020

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Product List UX: The Number of Products to Load by Default (52% Get it Wrong)

(Note: Unfortunately, e-mail and RSS don’t support advanced layouts and features. If the graphics in this article look strange, you may want to read the article in your web browser.)Deciding on the...

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Search UX: Autodirect or Guide Users to Matching Category Scopes (46% Get It...

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Use a Fake ‘Editing’ Flow When Users Try to Update Their Stored Credit Card...

(Note: Unfortunately, e-mail and RSS don’t support advanced layouts and features. If the graphics in this article look strange, you may want to read the article in your web browser.)“Uhmm. You can’t. I...

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Deconstructing E-Commerce Search: The 8 Most Common Query Types

(Note: Unfortunately, e-mail and RSS don’t support advanced layouts and features. If the graphics in this article look strange, you may want to read the article in your web browser.)In this article,...

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Always Explain Why the ‘Phone’ Field Is Required (58% of Sites Don’t)

(Note: Unfortunately, e-mail and RSS don’t support advanced layouts and features. If the graphics in this article look strange, you may want to read the article in your web browser.)Users continue to...

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